What features do you think are essential for a successful messaging app?

In today’s fast-evolving digital landscape, messaging app development services are more than just text-based communication tools. Users expect fast and reliable real-time messaging, multimedia sharing, voice and video calls, end-to-end encryption, and seamless cross-platform support. Beyond core functionality, features like customization, scalability, performance optimization, and strong privacy controls play a critical role in user adoption and retention. From your perspective, which features are absolutely essential for a messaging app to succeed, and how do these features impact user experience, security, and long-term engagement?

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